Uzbekistan showcases its tourism potential in the United States

As part of efforts to promote its tourism potential in the U.S. market, Uzbekistan held a series of roadshows titled “Uzbekistan — the Pearl of the Silk Road,” which began in New York and continued in Chicago. 

The first stage of the roadshow took place on January 24, 2026, in New York, as part of one of the largest travel exhibitions in the United States — Travel & Adventure Show 2026. Participants were introduced to Uzbekistan’s rich historical and cultural heritage, the diversity of its tourist routes, and the country’s unique tourism opportunities.

The presentation continued with the second stage of the roadshow, held on January 27, 2026, in Chicago. During the event, tourism industry professionals had the opportunity to learn more about Uzbekistan’s historical and cultural heritage, unique travel routes, and overall tourism potential.

Holding roadshows in major U.S. metropolitan cities marked an important step in promoting Uzbekistan as one of the key tourist destinations along the Great Silk Road and contributed to strengthening interest from international partners.