On April 3-4, 2025, the international tourism exhibition "Лето-2025" was held in Yekaterinburg - one of the key events of the Russian tourism industry. At the Business Exhibition Center, the delegation of Uzbekistan also participated in this international tourism exhibition with the support of the Consulate General of Uzbekistan in Yekaterinburg.
This landmark event brought together tourism industry professionals and travel enthusiasts from various countries of the world. In addition to representatives of the Tourism Committee, the delegation also included representatives of our country's tourism companies: "Beyond Expectations," "Caucasia Travel," "Ayvan International Travel."
The national stand of Uzbekistan presents our companies' tourism products, including new destinations and tour packages, aimed at promoting our country's potential abroad and increasing the flow of foreign tourists.
During the two-day exhibition, the Uzbekistan delegation actively held B2B and B2G meetings aimed at developing partnerships with international tour operators, as well as negotiations with heads of foreign delegations and representatives of the global tourism industry. Within the framework of meetings with the delegations of the Republic of Crimea and the Kyrgyz Republic, an agreement was also reached on their participation in the upcoming TITF-2025 fair, which will be held in Tashkent at the end of this year.
For information: the international tourism exhibition "Лето" is recognized as the largest regional exhibition in Russia and is held with the official support of the federal and regional authorities of the Sverdlovsk region.
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